LATAM - Beverage Industry
Design of Segmentation Levels
We designed and executed a standardized working platform for the growth movements between different segmentation levels.
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Region: LATAM
Industry: Beverage
We designed and developed a standardized working platform to guide the gradual evolution between the different segmentation levels in Latin America. This was the first step towards the development of winning Go to Market strategies.
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Market volume definition and investments to generate a higher Share.
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Consumer dynamics monitoring at POS.
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Guatemala and Honduras - Beverage Industry.
Survey and measurement of satisfaction levels at POS with the country’s beverage suppliers.
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