Costa Rica – Dairy Industry

Estrategia de Go to Market

Evaluation, development, and implementation of Go To Market plans.


  • Country: Costa Rica
  • Industry: Láctea


We evaluated the market and the current Go To Market model, suggesting appropriate changes and adjustments for improving the main commercial and financial indicators. In addition, we design a plan for the execution of Go To Market strategies taking into account the company’s current resources and capabilities.


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