Peru - Food Industry.
Price Sensitivity Study
Cross-price elasticity study to determine demand sensitivity.
We conducted a cross-price elasticity study through the Conjoint methodology that allowed us to understand the demand sensitivity of production inputs to the variation of the Price Index compared to the main brand competitors.
Argentina - Beverage Industry
Loyalty program to increase the channel’s fidelity.
Costa Rica - Multicategory Industry
Commercial management auditing and development of strategies to increase the competitiveness of the sales force.
Honduras - Coffee Industry.
Evaluation of attention model variables.
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